Insomnia Middle-East Launched


The Agency has been servicing the Middle-East market for some time, and has now opened an office in the region. An expert has been dispatched to Bahrain to co-ordinate projects with the help of local forces for Insomnia’s three current clients. 

Insomnia Middle East Ltd. in Bahrain was registered two weeks agoand has  officially began operations in Manama.. This is a defining moment in the life of the Agency, because it is the first Hungarian representative of the communications industry in the Saudi market.

The new agency will primarily service clients of the Persian Gulf. The new office opened after more than a year of preparatory work, which confirmed the demand by companies of the region for communications services provided by Insomnia. The first clients are Saud Arabian and Bahrainian companies, as well as local ventures of global companies. Among them is Sherbiny for Commerce, a company supplying the Saudi oil industry and Zamil AC, manufacturer of air-conditioning systems, so essential in the region. Services include brand and image building, compilation of company reference films, but on-line projects and diverse graphic solutions are also part of the agency’s repertoire.

The Managing Director of the new agency, Zsolt Gáll is a senior international advisor to Insomnia, who also actively participated in the preparation phase, and has recently relocated to Bahrain a month ago.

‘We expect the new member of the Insomnia Family to create a strong synergy between Hungarian creativity, competitive marketing and communications solutions and new industries of the Persian Gulf, which are gaining ground in world markets’  – said Gergely Erdős, Executive Director of Insomnia Advertising Agency.

‘It is a great honor and a weighty responsibility to be pioneering in this market. We are at the beginning of a longer process, but our first impressions prove thatour efforts will bear fruit’ – added Zsolt Gáll.